iJento is the company marketers turn to for digital intelligence. Our solutions help solve complex analytical problems, which results in better customer engagement and increased marketing performance. We enrich and integrate existing web analytics data with other customer data from multiple sources to create a linked up, multidevice and multichannel single view of the digital consumer.
iJento customers are leaders and visionaries within data-driven and customer centric organizations from a variety of sectors - insurance, financial services, retail, publishing, media, travel, telecoms, gaming - and include Fortune 500 companies. In order to drive their business forward and continue to grow and deliver on ROI, these customers recognize the need for digital intelligence - powered by iJento. iJento customers include: Allianz, FT.com, Tesco Bank, Citibank, RBSi, HBOS, LV=, RAC and Woolworths.
iJento enriches your digital customer data. We transform your existing web analytics data from aggregate reporting to a sophisticated digital intelligence platform that tells you about what each and every individual customer has done at a very detailed level.
With this detailed visitor intelligence, iJento and its partners enable you to produce more sophisticated analytics around campaign attribution, content attribution, behavioural segmentation and more. These high value business insights will significantly drive your revenues by improving the customer experience and optimize your marketing.
And you can extend your analytics to multichannel by integrating other sources of customer data such as call center, CRM and POS.
We provide the foundations; our Digital Intelligence Platform: Our platform was designed for digital data from the start. It collects, manages and stores existing customer behavior found in traditional web analytics tools such as Adobe SiteCatalyst, Google Analytics and Webtrends. We then integrate this data with multiple sources of related customer data, such as customer profiles, CRM, social media, call center and POS.
We connect the dots; to build the Customer DNA: The resulting data is modeled, enriched with business logic and stitched together to provide a retrospective view of every customer's journey to conversion and beyond. By connecting these customer interactions together across time, from anonymous visitor to registered customer, iJento creates what we call the Customer DNA: a single, complete view of the digital customer.
We map every digital journey; to explore customer behavior: iJento's visualization tools provide powerful insights into multidevice and multichannel customer behavior. Our query tools then allow you to build your own customized queries, dashboards and reports – straight from the single customer view.
We help answer the big questions; to drive marketing performance: Our analytical solutions are tailored to your business needs by iJento, our partners, or your own team. We deliver solutions for behavioral segmentation, retention modeling, multidevice analytics, content optimization, campaign attribution, lifetime value, advanced KPI forecasting and more. There are no limits to the number or type of analytical solution that can be created from your Customer DNA.
We provide open standards; so you can own your data: Data democratization is easy since our open architecture allows you to connect your business intelligence tools such as Tableau, Excel, etc, through to analytical tools such as SAS, SPSS, etc. And since we use open standards, we provide easy enterprise integration with your corporate data warehouse (Teradata, Oracle, etc) and other global integration projects. With both private cloud and on-premise configurations we offer flexible options for hosting that work with your own corporate policies, not ours.
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